Because Your Opinion is Important
For a nearly two weeks, I had been receiving and ignoring daily calls from Nielsen Ratings. I would look at the caller ID and shrug and walk away. They kept calling. Apparently, my input was crucial! Last week I finally picked up the phone.
“We at Nielsen Ratings would like you to participate in a survey about your television watching habits. Would you be willing to participate?”
“Sure.”
“What types of television programing do you and your family watch?”
I laughed, “Um, many types?”
She wanted clarification, “soap operas, comedy, sit-coms, drama, news?”
Okay, “among others we tend to watch dramas, reality TV (totally Starr!! *cough*) and the news.”
“That’s fine, I can record those answers. Thank you for participating in our survey today.”
I laughed out loud, they have been calling my house every single day and they had one non-specific question? “That’s it?!”
I heard her giggle, “yes, well, some of our surveys are longer than others.”
Ahh, such rejection! Doesn’t it feel insulting when your answers aren’t wanted?